
The team create a real world look to high end and emotive reportage photography. We often make use of street casting and can create folios in a controlled flash lit environment, natural ambient light or a combination of both.
Planning is of great importance in achieving project success particularly for shoots in remote areas, which have become a speciality. Depending on the contract, client generated pre-shoot discussion and art direction can be 99% of our thinking, but we are also capable enough as a team to take care of all requirements including creative brief, with minimum client input when that is the preferred option.
We aim to achieve a synchronicity of creativity, vision, professionalism and craft. Whilst every location shoot has its own set of individual circumstances, the best work is created with adequate time and a significant amount of information from the client prior to the shoot. Allowing adequate time for location finding and an appreciation of the technical requirements of digital stills are important components of any shoot strategy, together with some flexibility in schedules.
With brand development projects, we aim to deliver a product which exceeds the expectations of agencies seeking to draw maximum value from advertising and corporate identity budgets. Stills photography is a powerful tool which if used as part of a coherent visual strategy can contribute not only to brand identity and development but also in changing peoples views of current global issues. In our experience this is true across our client base from multi national corporations to small non-governmental organizations.